Silver Partner

Whatson

The all-in-one platform for efficient, personalized and cost-effective outbound.

Whatson is the ultimate automation platform for marketing and sales teams who want to make their cold outreach truly personal and relevant. With the largest Dutch B2B database in the world, Whatson helps get your message to the right decision-maker at the right time – and with a relevant hook that responds to your prospect’s situation.

This innovative SaaS solution is ideal for managers and lead generators who want a higher ROI and lead inflow, at lower costs and less time-intensive processes. Smart automation allows you to make daily contact (per seat) with 100 prospects who really benefit from your solution, without technical knowledge or a lengthy process. Unlike expensive (inbound) advertising campaigns, where competition and changing buying behaviour put pressure on results, Whatson provides a direct, effective approach.

Whatson’s power lies in hyper-specific data segmentation and subsequent personalisation. Thanks to over 100 filter options and dynamic content fields – such as anniversaries, company growth, relevant keywords or the number of ads running – you create customized messages that connect and anticipate to your prospect’s needs.

Where traditional data providers provide outdated and often incorrect data, Whatson gathers real-time insights by linking to public company data, scrapers and AI to extract valuable insights. This enables users to segment their target audience in detail. Besides segmentations, Whatson also offers data updates, CRM integrations, market scans and outbound campaigns via email, LinkedIn and postal letter. The integrated campaign builder works with NLP technology, which recognises the difference between automated responses and commercial intent, allowing your team to focus on what matters. Interested responses are automatically forwarded to the right department, so your marketing and sales teams can get straight to work with warm leads.

TLTR: With the largest Dutch B2B database, Whatson brings accurate and actionable data to the market for marketing and sales teams. Ideal for target group segmentations, data enrichment, CRM updates, market scans and personalized outbound campaigns via e-mail, LinkedIn and postal letter. All automated from A to Z!

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